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How Would You Handle A Recall

By now you have heard about the big Toyota recall. Reports are out that sales have dropped significantly and the PR disaster will have ongoing fallout as well.
Toyota was obviously in a tough spot, especially having to announcing the recall before a solution was found.
How do you think they have handled it? Is it the …

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Sales Pitch Presentation

A good sales-pitch presentation for your product or service should have three main parts to it:
1. The Problem
2. The Solution
3. The Call
Let’s look at each of these separately.
The Problem
This is a description of the problem you are aiming to solve. In other words, what is the gap in the market that your product or service …

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Essential Things to Know Before Starting a New Business

Starting a new business can be a daunting yet exciting task. There are many reasons why you may want to start your own business. Perhaps you want to work for yourself, you lost your job or want to earn some extra money. No matter what the reason, there are some considerations that are vital before …

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Punctuation Matters

A lot of people underestimate the importance of punctuation. “What’s the use of commas and full stops?” you hear people whine. “It stops you from expressing yourself,” “It constrains you.” The list goes on. This is far from the truth.
How would you punctuate the following sentence?
woman without her man is nothing
Men punctuated it like this:
Woman, …

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