It is easy to fail when designing an interactive experience. Designers fail when they do not know the audience, integrate the threads of content and context, welcome the public properly, or make clear what the experience is and what the audience’s role in it will be.
Edwin Schlossberg
Stephen Nellas - Stephen is part of the Software Jewel team, the company behind Clutterpad and BiP. He's also a regular author for BiP.
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