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Category Archive for: ‘Marketing’

10 Ways Social Media Will Change In 2010

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Mashable’s Social Media Guide for Small Businesses

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Four Things 50 Cent Can Teach You About Connecting with Your Audience | Copyblogger

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Brands And The Brain: The 4 Second Factor: Branding Strategy Insider

Tweet A while back I conducted an experiment on NBC’s ‘Today’ show.  It involved scanning a woman named Kelly’s brain as she walked down the supermarket aisle.  The objective was to study her thought patterns as she made a selection from the thousands of products on offer.  Supermarket executives closely monitored the large screens displaying Kelly’s brain activity as she …

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How Much Time Should I Spend On Social Media

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The Social Media (R)evolution: Your Time is Now | Brian Solis – PR 2.0

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Essential Things to Know Before Starting a New Business

Tweet Starting a new business can be a daunting yet exciting task. There are many reasons why you may want to start your own business. Perhaps you want to work for yourself, you lost your job or want to earn some extra money. No matter what the reason, there are some considerations that are vital before deciding to take the …

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Punctuation Matters

Tweet A lot of people underestimate the importance of punctuation. “What’s the use of commas and full stops?” you hear people whine. “It stops you from expressing yourself,” “It constrains you.” The list goes on. This is far from the truth. How would you punctuate the following sentence? woman without her man is nothing Men punctuated it like this: Woman, …

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Usability and User Experience

Tweet Everyone talks about how any product (or website) you make has to be usable. However, making great products means that you have to try to combine between usability and user experience. Eh? What’s the difference? People often get confused between usability and user experience. But make no mistake: the two are not synonymous with each other. Usability is high …

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